Space to be Independent – with the support of a powerful brand

Real Living City Residential
HSF Affiliates Brand

HSF Affiliates LLC operates the Berkshire Hathaway HomeServices, Prudential Real Estate, and Real Living Real Estate franchise networks. Our networks represent a “Who’s Who” of real estate with many of the industry’s finest brokerages representing our brands. Our affiliates are known for their ethics, integrity, and commitment to superior service, providing you a powerful platform in which to build and grow your business.

Real Living City Residential
National Strength

Real Living is a full-service, national real estate franchise company with a comprehensive and integrated suite of resources aimed at helping brokers, agents, and their clients successfully navigate the home buying and selling processes. Real Living is grounded in the financial strength, rich history, and reliability of its parent companies, HomeServices of America and Brookfield Residential Property Services, providing exceptional industry leadership, know-how, confidence, and peace of mind to our brokers, agents, and consumers nationwide.

Real Living City Residential
Rich History and Growth

Real Living is a company founded on innovation, teamwork, and unmatched customer service. Simply put, Real Living is a network of leading, entrepreneurial real estate companies built on trust, respect, support, and fun. Put it all together and you have the unique Real Living difference – the first consumer lifestyle real estate brand.

Real Living retains the entrepreneurial-oriented culture that has made the brand so distinct for so many years. Real Living brokers, agents, and buyers and sellers, benefit from a strong, stable, innovative parent company committed to Real Living’s continued growth, success and prosperity.

As part of one of the largest and fastest growing real estate franchise organizations in America, you can rely on Real Living to continue to grow and provide the latest technology and sophisticated marketing tools to help you succeed and grow your business.

Real Living City Residential
Elegant Homes International Program

The Elegant Homes International program is designed to convey both modern and sophisticated brand attributes and is powerful, distinctive, timeless and – most notably – synonymous with luxury. The Real Living brand extension will resonate with the luxury target audience and position you and Real Living as luxury market leaders and equip you to meet the unique needs and expectations of this most discerning consumer.

Real Living City Residential
The Power Of Us
The Freedom To Be You

We don’t believe in the “cookie cutter” approach to the real estate business. We will do whatever we can to support you, by offering an array of programs, technologies, and services you can use to build and expand your business in a way that fits your needs and your unique approach to business.

Real Living Residential City
Tools and Services

Real Living is a real estate brand that stands out among the competition. We are committed to innovation, bringing new programs, services, support, training, and technology to our network of brokers, agents, and their home buying and selling clients. Our tools provide you the freedom and flexibility to build and expand your business and challenge the competition.

Exclusive Customer Service
Agent Rating Program

Real Living’s exclusive customer service and agent rating program have continued for more than 10 years. Our rich history and culture of outstanding customer service help you stand out from the competition and provide a competitive advantage that you can rely on to help you grow your business.

National Customer Satisfaction
Rating of 97%

Our customer service agent rating program complements and strengthens your position as a service professional whom consumers can trust and rely on to help them make wise buying and selling decisions. Our national satisfaction rating of 97% places our agents as some of the best in the industry. You benefit with more satisfied clients and more referrals

©2019 Real Living City Residential

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